RAW Innovation Unleashed

Leader in denim innovation, G-Star RAW, will unveil its new RAW Research Collection at an exclusive pop up store in Cape Town from 20 to 22 March. Inspired by military flight suits and reimagined as premium denim garments, this RAW Research Collection demonstrates G-Star’s unorthodox creativity, which is engineered into every piece.

The capsule collection will be showcased via a three-day immersive event (from Friday, 20 to Sunday, 22 March) that is equal parts futuristic research lab and concept store. The event will feature presentations from renowned designers Nicole McLaughlin and Tshepo The Jean Maker, with a special appearance by Trevor Stuurman. Guests can expect a slick exhibition space that speaks to the dynamism of the denim and performances by South African artists Dear Ribane, DJ LAG, Gina Jeanz and The Other DJ’s.

Open to the public: 21 and 22 March 2020

Saturday:                10h00 – 18h00

Sunday:                  10h00 – 14h00

Saturday’s schedule of events:

14h00 – 14h30       Trevor’s Stuurman’s RAW Story

14h30 – 15h00       Nicole Mclaughlin’s Showcase

15h00 – 15h30       Tshepo the Jean Maker’s Masterclass

Venue: ORO Africa Building, 170 Buitengracht Street, Cape Town

Special guests: New York based fashion designer Nicole Mclaughlin, Tshepo the Jean Maker and Trevor Stuurman

Entertainment by:  Grammy-nominated DJ LAG, Dear Ribane, Gina Jeanz and The Other DJ’s

Keowin Knowlden

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