Stories are a powerful part of the human experience. Yes, we see them told at bedtime to children listening in rapt silence, but they’re also told daily in election campaigns, fundraising drives and in business, through brand storytelling. With brands clamouring for market share, it’s worth taking a step back […]
idea hive
A lot can happen in five years. In South Africa alone there is loadshedding, Zozibini Tunzi, Ramaphoria, Nkandla and the Rugby World Cup. For a team of specialist brand storytellers in Johannesburg, half a decade of creative sweat and agility has resulted in accelerated growth for this band of 20-something […]